Be honest, you know what I am talking about before I even get started. We all know someone who talks and writes with way more words than they need. They use words like "synergize", or "interface." They write long sentences that could have been written in three words. They confuse and annoy their readers with jargon and redundant words that serve no purpose. Sometimes that person we know, is us.
The first rule of writing (and speaking really) is simplicity. Often times, we want to embellish our writing with big words or complicated jargon to help make us sound smart. More often than not, it doesn't. What it does is cause confusion with our readers and muddles the point we are trying to get to them, or it just annoys them. It is your job as the writer to keep the attention of your audience and get your point out as simply and clearly as you can.
When it comes to writing, keep it simple. Get your point made in as few words as possible and move on to the next thing.
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